Balmain x H&M is here!

Toss some sequins! The day many of us have been waiting for is finally here: Olivier Rousteing’s amazing capsule Balmain x H&M collection is on sale today!

Check out our favorite our favorite looks:

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Shopping the line? A few points to keep in mind: Online purchases are limited to only 1 item per product. If you’re shopping in store, you are limited to two items per product. Items you have placed in your cart aren’t actually yours until you check out; trust us, hesitation will get your feelings hurt today if you’re slow about finalizing your purchase.  Also, if you traveled to Huntsville to shop the collection, the first 420 people in line will receive a colored bracelet that determines when you can shop. If you are just vising H&M for other items, you will not need a bracelet. Once the final group with bracelets has shopped the collection, it will be opened to all other customers.

And yes: the site has already experienced issues. But you saw that coming, no?

A final question from SCDD: when is BIRMINGHAM getting an H&M? We’re putting it on our 2016 wish list…along with Uber!

All images via Balmain x H&M


H&M announces Balmain collection

  H&M’s next designer collection will be with French fashion house Balmain, led by Olivier Rousteing.  If you watched the Billboard Music Awards last night, models Jourdan Dunn and Kendall Jenner wore pieces from the upcoming line. Rousteing, a favorite of Kim and Kanye, is known for his edgy, yet opulent designs with couture flourishes.

Per the release, “The collection will be available starting November 5, in around 250 stores worldwide and online, and will feature clothing and accessories for both women and men.”

Alabama shoppers can find H&M at the Bridge Street Town Center in Huntsville.

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